If yous’re an artist, you know information technology tin can experience challenging to plough your passion into a career that earns you a living. And if y’all’re just starting to pursue this artery of work, you may not know where to begin. Fortunately, thank you to technology, getting your artwork in the hands of consumers is now easier than always. From social media to online marketplaces, you’ll observe that there are dozens of ways to get started in selling your artwork after yous come up with your plan.
Start With Social Media
One of the best places to start when you want to sell your artwork online is social media. While you may not make sales right away, you lot tin build upwardly a presence and a following that you can eventually utilize to your advantage. Instagram and Facebook are the best places for visual artists because these platforms are primarily image-based and have higher user numbers, although Twitter and Pinterest are also good choices. Having accounts on multiple platforms increases your visibility and visitors’ perception of your professionalism, even if you update some accounts less frequently than others.
Create an appealing profile that tells who y’all are and what you do. Focus on what makes you — and your art — unique and so that yous stand out. Engage with others, especially boyfriend artists and people who appear to be interested in art. Comment on other artists’ work and seek collaborations. Post loftier-quality content, merely call back to avoid salesy language when you promote your fine art.
You lot might already accept a total-time job, so you’ll need to decide if you’re set to quit to pursue your passion or if you want to sell your art online every bit a part-time gig for now as you lot build up a customer base. Consider whether you can beget to piece of work without any income for a while. Your current regular job may also help yous build your concern and communication skills for the future, so keep that in mind. Ultimately, this is a determination only you lot tin brand. Exist realistic well-nigh it. If you lot’re set to accept the risk and feel comfortable that y’all can exercise then financially, consider it.
Determine What to Sell
You probably already know what kind of art you brand or want to brand, but yous demand to decide how you’ll plough it into a product. For example, practise you programme to sell original pieces, or do you desire to create reproductions? If yous do want to create reproductions, will you sell your work as art on a canvas, or will you add it to products similar greeting cards, shirts, cloth and other merchandise? What about digital downloads that allow customers to print out and apply your fine art where they wish? Will you offer custom pieces or merely sell products y’all’ve already created? Once yous’ve made decisions virtually the bodily products yous plan to offer, you can offset exploring online avenues for selling your art.
Research Online Platforms
Once you’ve settled the creative side of things, it’s time to find the online platform that you experience is the all-time fit for you. Etsy is a popular virtual marketplace for crafters and artisans. If you lot’re interested in offering customized piece of work for clients with specific needs, you may consider Fiverr, which allows people to brand requests. The marketplace Artfinder allows you to sell original fine fine art, but it can be difficult to get canonical as an artist at that place. Saatchi Art is like, but it’s a little less exclusive. Amazon even has an art store that allows pre-approved artists to sell their work. Minted is pop with graphic designers, illustrators and photographers who want to sell their designs for items like cards and invitations. If you’re not satisfied with these options, reach out to your social media contacts and other artists in your community to observe out what they recommend.
Start Your Own Website
In one case you lot’ve spent some fourth dimension exploring art and social media platforms and making business organization decisions, yous may desire to set up your ain website. At the very least, register a domain with your ain name or the proper name you use for your brand or products. As your following elsewhere grows, yous can refer people dorsum to your website to buy artwork straight from yous. On your site, you tin can also sell products, pieces and services that other platforms may not allow, and yous won’t need to pay committee to fine art sites for the items yous sell directly from your own website.