How To Pitch To I-d Mag Photography

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It’s been the modus operandi for every fashion photographer since low-cal started hitting the silver halides, every single 1 of united states of america who has been successful in terms of making money from our art has had to be published in magazines in ane way or another.

Back when the world was a larger place and in a time where print was rex and digital was still just a glimmer in Mr. Casio’s eye, magazines were the only identify to be if you wanted your fashion photography to go seen. In fact I’one thousand talking and then long ago that magazines really used to pay you the lensman to be in them (true story) considering strangely enough your art was helping to sell their mag and make them money.

Sadly those pay-days are long gone but it’s not all bad. As a effect of an over-saturated photography marketplace so besides are at that place at present more magazines than stars in the sky significant that there is actually far more chance to become your piece of work published and near importantly seen past others than ever before.



As you lot may accept noticed past the tone thus far of this article there is a little love/hate relationship going on here between photographers and magazines. Photographers think their work is amazing and that for a magazine to accept it on their pages is a privilege, one that is worth paying for no less. Magazines on the other hand retrieve their magazine is astonishing and to accept your work grace their pages is a privilege, one that is worth paying
for in some cases (more on those art-murdering heathens later).

Then where practice nosotros currently stand up as photographers in this tenuous commercial dried-mate of exposure versus dignity? The reality is that times accept moved on, no we no longer get paid to have our work in fashion magazines (this apparently excludes the commissions of loftier stop fashion magazines) but we practice go far more opportunity to go them published which is fantastic news.


Nosotros as photographers should cover this alter of a off-white merchandise of photographic exposure for gratis magazine pages as information technology isn’t going away. I sympathise the argument for never working for gratuitous but truth be told, getting your images published in a magazine is not classed equally working for costless and it is certainly a far weep from working for a commercial client without pay. You should see getting your images in a magazine every bit a by-production of a shoot you were going to shoot anyway, remember you still take complete command over those images and they are yours to sell after the magazine has used them too.

Never E’er Pay to become Published

So now that we have established that fashion magazines displaying and sharing your images for free is actually a fair deal lets await at what truly isn’t a fair deal. I am of grade talking about the so called ‘magazines’ that charge photographers to be published inside their covers. This is not a fashion magazine this is simply a modern Yellow pages of adverts for photographers, adverts and pages that are sold to the highest applicant. You are not being ‘published’ in a fashion magazine if you do this you are merely advertizing yourself in a stack of murdered tree souls that will only be looked at by your mother.

Earn it


Those of u.s.a. that have been fortunate plenty to be published in manner magazines know that it is not simply a example of sending off an email to your favourite mag with a few thumbnails and 4 weeks after at that place’s your images emblazoned on the comprehend. It takes fourth dimension, patience and most chiefly skill to be published, they will not always except your work, nor like your style and you lot will receive rejection after rejection. But thats ok because that magazine is maintaining a high standard of work within their covers. When you’re piece of work is strong enough it will exist showcased. The magazines that charge you to be published aren’t applying the same ethos, they just want your money considering they can’t sell advert space to reputable companies because their magazine is crap and their magazine is crap considering they house the highest bidder of photographers not the all-time photography. It’s a glace slope for them and one that isn’t sustainable long term please do non ever under whatever circumstances pay to get your work published. That money is far better spent on another shoot where your skills will grow and grow and I guarantee that when your skills have grown enough your images will be good enough to be recognised and published.

Five Points to Remember When Submitting Your Work

Only before nosotros all burn down-upwards our emails and get ready to kickoff carpeting bombing the every editors inbox we can find, lets only accept a quick moment to behave a few things in listen from a photographer point of view, things to exist mindful and conscientious of when submitting and agreeing to be published in these magazines.

  1. They are your images, nobody else’s, the magazine has no rights over them whatsoever. You are allowing them to exist published in that one outcome lone and probably displayed on social media. The magazine is not immune to profit from the sale of your images now or ever.
  2. Magazines are obviously decorated I get it but don’t send off your best work and keep your fingers crossed for 6 months. They will normally state how long it will have them to get dorsum to you but even the busiest and biggest magazines don’t take any longer than 4 weeks to respond. In my opinion four weeks is a long time so unless the magazine is outstanding then as a guide I give it ii weeks earlier I resubmit the shots to a different magazine.
  3. Exclusivity is pretty much a mandatory requirement for every magazine now and that includes social media of course. Trust me I know how difficult information technology is to not share your best piece of work for months merely you have to sit on it I’one thousand afraid. Information technology’southward a very good idea to make sure the team is aware of this going into a projection, they need to be made aware of the possible timeline and explain the reasons. I’ve been burned before by a member of the team sharing an paradigm before fourth dimension and loosing an imminent editorial and so at present nobody has the final images apart from me until they are published. It’s a harsh move but information technology’s in everybody’s all-time interests when sometimes a publication is the only thing certain team members are on board for.
  4. If you lot are particularly happy with a shoot and it gets published in one magazine in that location is no impairment in offering it to another magazine if it perfectly fits their submission guidelines. Be honest though, make certain you lot allow them know its already been published and chances are if they love information technology they may publish information technology or allow it on their online features instead.
  5. This ane kind of goes without saying but read the submission guidelines. I know its a pain in the donkey to take to do all the work for them sometimes but you just have to suck it upwards. There is no point at all in getting the perfect shoot all emailed off to the perfect mag only to discover out that they only review images through their online submission process.

My Top Ten List of Style Magazines Worth Submitting To


And so lets get down to the details of who we desire to be published with. I’g going to be realistic here though, I’chiliad not going to exist handing out the editors email of Harpers and i-D here we need to be realistic of where we want to exist to get the ball rolling. This listing covers a range of different looks and all them will require something unlike to get involved with. Some have a smaller following and thus a trivial easier to become into, some aren’t even print based at all but have a jumbo following and as such this list is intended to requite yous an initial jumping off point for your first submissions.

The following list is of grade far from exhaustive simply I have put together these magazines that I feel are displaying slap-up imagery where your work being included alongside them is a positive thing. Just virtually chiefly I experience that these magazines are run by actual human beings, past that I hateful that I have either been featured in these magazines myself and had great feedback as a result or I have communicated with them and understood their style and management through an educated and understanding member of their team. I will not allow a magazine to use my work if they are insanely egotistical, dismissive and enervating nor will I allow whatsoever magazine to use my work with frankly ridiculous paradigm rights requests.

Editorial Mag – Submission Guidelines

Great magazine that focusses on the photography non some made up last minute back story or pithy story titles, just large bold and engaging imagery. Check out the guidelines too, they don’t even insist on exclusivity if the images are expert enough.

Elegant Magazine – Submission Guidelines

Elegant Mag has a whole host of crawly photographers on display so this would exist a great place to get your work shown. They have several genres as well including fashion, lingerie, beauty and ink so theres plenty of scope to submit too. They likewise get back to you inside one week, wohoo!

Hacid Magazine – Submission Guidelines

Spanish fashion magazine Hacid has been around for a little while now and established itself as having more of a cleaner wait to its contents. If you’re afterwards the pure mode photography that is more virtually the showcasing the apparel rather than photography that sells the idea of clothes then this is for yous.

Like a Lion Magazine – Submission Guidelines

This is nonetheless an emerging magazine only I like a lot of what they put out at that place and they are’t afraid to use images that claiming the status quo. Definitely worth a expect.

Lucy’s Mag – Submission Guidelines

I love Lucy’s magazine, its always filled with the current photographic looks and the pages are always displaying big bright bold colours. This is the real deal fashion mag here and then they want at to the lowest degree half dozen different outfits displayed in your story before you lot submit.

10TEN Magazine – Submission Guidelines

Over again here we accept another emerging mode mag that is worth keeping an eye on. I’ve chatted to the editor a few times and he seems like a fairly open guy. They mainly look for a quirkier look, both in fashion styling and photography so if yous feel you have something a niggling dissimilar in the pipeline then its definitely worth getting in touch with them.

NiF Magazine – Submission Guidelines

NiF Magazine has seen incredible popularity recently and has a huge audition for y’all to exist exposed to. They really straddle the ever increasingly blurred line between way and nudity and then although not strictly a mode mag they certainly summon the visual clout of one. Nif is very focused on the art of the process and if yous have work that is non necessarily mainstream but bold, different and engaging then you lot stand a serious hazard of beingness excepted into the fold.

Ellements Magazine – Submission Guidelines

Ellements magazine has been around for a footling while and has a solid achieve but it’s style is a little harder to pivot down. The way it displays is a little more than mainstream then if you don’t have access to antlers, latex collars and the latest manner stylists just yet, some strong clean photography of the latest high street fashion trends could get you through the door. Like I mentioned, it has decent size audience so Ellements is certainly worth a await.

Papercut Magazine – Submission Guidelines

I’ve included Papercut magazine here equally an case of a mag that is a little college upward the ladder in terms of exposure and thus a little harder to get into. Papercut has long been established as ane of the superlative independent fashion magazines and as such probably receives a very high number of submissions from eager photographers hoping to grace their pages. As a consequence of this Papaercut has an case of one of those submission processes that is a little bit more than tiresome than others. You accept to create a contour then upload your shots one by one at lo-res with each prototype being described and credited so echo the process again upon choice at higher resolution. It also took them near 5 weeks to accept the shots so it goes to prove that these higher book mags can take their fourth dimension.

Fashionising – Submission Guidelines

Fashionising is not technically even a fashion magazine, it solely exists on the web and makes no pretence otherwise. I have included it here in my list to illustrate a little point, we all want to exist published merely nosotros all desire to be ‘printed’. Why? Well its because we want that immortalisation of a physical production we impact and concord and laissez passer around. Trust me I get it but nosotros should be honest with ourselves with what we are really after. We are after exposure, we want our work to exist seen by as many people every bit possible and printed thing is not the vessel to do that with. Fashionoisng seems to exist more than of an manufacture go-to site where editors, stylists, designers and other manufacture experts become to peruse the latest goings on.  I’ve only had a few shoots ‘published’ on Fashionising and I can clinch you that I’ve had more interest, feedback and communication from people through Fashionising than anywhere else. If you can get a contour sorted on here and so its definitely worth the time.

Your Thoughts

And then there you have it, my list of x magazines that are worth looking at and all for unlike reasons and all spanning different genres and ideals. Remember never pay to get published and also remember that you every bit the lensman has the final say on the usage of your images and so never sign anything to the contrary.

Please feel free to add together your thoughts on this though as I tin only comment on my personal experiences, if you’ve found yourself at the finish of anything to the opposite and so please feel free to chinkle in. Too I’d like to hear your recommendations on mags to submit too, its always good to hear of whatsoever that I hadn’t considered.

Near The Author

Jake Hicks is a Editorial and Fashion photographer and an educator at Amersham Studios based in the U.k. – his next workshop will be virtually colour narratives & how to create them in camera, check information technology out!

You can come across more than of Jake’southward work over on his webpage and interact with him over at Facebook, Instagram, 500px, Twitter and flickr. This commodity was too published here and shared with permission


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