Where to sell your Fine Art Photography
Where to sell your Fine Art Photography
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I’ve been selling my fine art photography prints for a few years. The kickoff few of which were spent experimenting, looking to see what works and what doesn’t. Lucky for y’all, I bring you the ins and outs of the where and how so you tin become directly to work!
Is your work sellable? Finding your market place
Before fifty-fifty looking to sell, ask yourself: “Is my piece of work even marketable?” Whether you shoot mural photography, professional nude photography, or make surreal photo manipulations, it’s always healthy to be aware of the demand. Fifty-fifty if your work is marketable, finding the right clientele might take some time. You could beginning off by making a pocket-sized batch of prints. Then asking those around you if this is something they would want to put on their wall. Consider offer them at low prices, or even give a few abroad to those who are interested. Your mom will always love your piece of work, at present it’due south fourth dimension to make personal connections with experts similar gallery owners and art buyers. When I say personal connections, I mean to run into them in person. These people are as well decorated to take common cold calls from a stranger. Ask them if they know of the right platforms for your work. Retrieve that not all fine art types volition take a aforementioned marketing strategy.
Sell your photography online
Selling prints online are condign more and more common. The advantage to this is that you lot can sell artwork direct from your studio. One obvious element to selling more work is to get more people to visit your website. Consider getting your work on other art related websites with a link to your own website. This could increment traffic to your website.
Automatic online stores
There are websites y’all tin upload your prints to that do most of the piece of work for you lot. Customers can purchase prints, and products made automatically from the uploaded artwork in the form of mugs, t-shirts, laptop and jail cell phone skins, clothing then on. This can be a smashing source of passive income. A percentage of sales is paid to the creative person automatically once products are sold. The disadvantage is that these sites typically sell open up edition prints at cheaper costs, decreasing the value of your photography. The percent the artist makes this mode is much smaller than selling independently (effectually 10%) so even if your products sell in big quantities, you’re not making millions here. My recommendation is to create or choose work from your inventory especially for these websites in addition to your limited edition prints which yous can sell using other platforms.
Some examples of automated fine art print stores are Curioos, Gild half-dozen, Zazzle, Reddish Bubble, Cafe Press, Threadless, iCanvas, Eye Buy Fine art, 500px, and Fine art of Where.
Limited Edition and online art stores
Dissimilar the stores higher up, these are stores that sell limited edition prints, typically at a higher price point. The sales are oft handled by the artist, meaning that when an item is sold, you are is responsible for printing, framing, packing, sending, and treatment customer requests. You can set your own pricing, edition number, and keep a larger percentage of the sales.
Some examples of Express Edition impress websites are Etsy, Saatchi Art, Mammoth and Co, Stampa, 20 10 200, Art Fido, and Foxsly.
You lot should always accept the option for clients to buy from your website. There are many website templates that let you to build an online store, like the Squarespace E-commerce store which looks great and is like shooting fish in a barrel to ready up. Whether y’all choose to have an online shop page or a contact page most prints depends on what works for yous and your photography. Information technology should be clear to your customers that the photography on your website is for auction.
Sell your photography at Art Exhibitions
I of the best ways to sell your work is through different Art Fairs. You can start locally and peradventure expand internationally if and when you see in that location’s a demand for your work. Art Fairs are unlike than gallery exhibitions considering they are typically a few days long, take more than traffic, and are held at a large public space similar a square or a convention center. There are Art Fairs exclusively for galleries, and others dedicated to individual artists. The summer flavour has the largest amount of outdoor fine art fairs for private artists, and the outdoor shows are typically cheaper to sign on to than indoor ones. One advantage to Art Fairs is that subsequently paying the booth fees, 100% of the sales go to the artist. These shows could exist attended by just near anyone: art buyers, gallerists, artists, and much more than. This makes Art Fairs a slap-up way to get continued to people in the fine art scene. Yous never know who is going to walk into your booth. Furthermore, longevity pays off in this situation. Showing upwardly year later year tin can aid legitimize your work, showing buyers that you lot are consistently making art and that purchasing from you lot is a good investment.
I strongly recommend researching Art Fairs in your urban center and even contacting participating artists who take similar work to yours, request well-nigh their feel.
Commercial fine art Galleries
Commercial gallery representation is often the outset thing artists think nearly. Finding a commercial gallery can be a long process, and at that place are many things to consider before signing a contract. Having a source that sells your fine art for y’all is certainly an advantage. The gallery could an increment the exposure to your work by showcasing it in auctions and Art Fairs for galleries. However, galleries have a big percentage (typically l%) of the sales. With additional costs similar printing and framing, this leaves the artists with even less at the terminate. This model can work if the gallery sells a large volume of piece of work. Some galleries have exclusive contracts, meaning that clients can just buy work from them and not from the artist directly. Non-exclusive contracts allow artists to continue selling work independently or through other galleries in addition to the work sold at the gallery.
Choosing a gallery is a completely individual procedure and tin can have some trial and error. Remember that reading the fine print, keeping control over sales, and understanding legal issues are your responsibilities when partnering with a gallery.
Individual art dealers
Aside from galleries who take a physical gallery space, there are also individual dealers who may correspond your work and put you in dissimilar spaces like group shows. They may also sell to clients of their own. Sometimes they take a smaller percentage of the sales than commercial galleries do.
Auction houses and charitable auctions are a expert matter to try. Some ask artists to donate a piece of art, or take a percentage of the auction. An advantage of auctions for photographers is that if your print sells, the losing bidder might come directly to you to purchase the adjacent bachelor impress in the limited edition for that piece.
Call up Outside the box
You’re not confined to the platforms above. Be innovative! remember of other ways to sell your piece of work. Is your piece of work tied to women’southward problems? Maybe yous tin can contact a women’s hospital to run across if they’re interested in ownership your piece of work for their space. Exercise you shoot travel photography? Maybe a travel related company is interested.
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Alice Zilberberg is an award-winning photographer and visual artist, born in Estonia, raised in Israel, and at present based in Toronto, Canada. A graduate of Ryerson Academy’s Photography program, she has exhibited in galleries beyond Canada, the US and Nihon, and published internationally, most recently in Photo+ Magazine in Seoul, Korea. Her work has sold in auction houses and charity auctions, including Waddingtons, Snap! and ORT. Zilberberg merges traditional photography and computer illustration, creating images that bridge the platforms of photography and painting. Her work marries reality and fantasy, echoing elements of surrealism and baroque art. Her work has explored the intersection between femininity and the essence of female ability linked to the natural environment. Examining traditional female iconography, the work strips these narratives of outdated notions of women as a weaker sex activity and emphasizing female empowerment. Her latest mural series explores themes of identity, displacement and belonging by fusing images of the 2 places she’s called home.
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