What Size Backdrop Do I Need

By | 25/08/2022

The unabridged globe seems to have migrated to digital. There are so many new-fangled marketing solutions- from chatbots and LinkedIn advertising to influencer marketing and Google retargeting.

Tried and truthful methods oftentimes get left by the wayside. A beautifully designed and intelligently located imprint can still practise wonders for your business concern.

Maybe you’re buying it for a one-off tradeshow or installiing it outside your retail storefront. Whatever the example, we’re going to outline some common banner dimensions. Plus answer some frequently asked questions nigh banner sizing and designing.

Mutual Horizontal & Vertical Imprint Sizes

You can see a visual depiction of common horizontal and vertical banner sizes. Remember, if you use a banner visitor like BannerBuzz or BestOfSigns, yous can customize the banner dimensions to nigh any orientation.

Horizontal Orientation

common vinyl horizontal banner sizes for businesses advertising

Vertical Orientation

common vinyl horizontal banner sizes for businesses advertising

A clever banner is a price-constructive manner to depict attention to your retail store, restaurant, shopping middle storefront, or part. Imprint advert has been used throughout history as one of the most popular advertizement methods for most major industries. Just drape the banner over the facade of your business exterior or interior wall. They are like shooting fish in a barrel to make and quick to deploy.

Just selecting the correct size banner is critical to how successful it volition be. The banner size ultimately depends on the purpose, and the look and experience you lot are trying to reach. The following is a comprehensive listing of questions and answers that will go a long way in helping you select the correct size banner for your business:

Q: Is there a standard size for outdoor banners?


A: Not really. Banner sizes depend largely on the amount of content y’all desire to put on it, and where you lot desire to put it. The smallest banner y’all can get is 2ft X 3ft, which translates to a medium-size rectangle. The next step up would be a 4ft X 4ft foursquare. If you intend to hang information technology on the outside of a building you tin can accommodate those dimensions to fit your needs, merely it must remain a square. The standard measurements for an outdoor horizontal vinyl banner are 3ft 10 10ft, while indoor horizontal vinyl banners measure out 6ft X 2ft. The standard measurements for outdoor vertical indoor vinyl banners ideally measure out effectually 4ft Ten 10ft, just non less than 4ft X 6ft. This makes for piece of cake visibility for the hundreds of potential customers who walk or drive by your storefront every day.

Q: Does indoor vinyl banners follow the same set of protocols, when it comes to sizing, as the outdoor ones?


A: At that place is certainly null preventing yous from choosing an outdoor banner for indoor use. Bur exist aware the amount of available space will, and should, play a vital role in making that determination. Naturally, if your concern lacks the interior space to accommodate the larger outdoor banners, it would be meliorate to become with the ones designed for indoor use. Unless, of form, you’re willing to modify the outdoor banner to make it fit; which doesn’t make since when you call up about it. A improve option would be fo you to have a picture of the wall or identify where you lot intend to hang the banner, and its measurements, nosotros will be more happy to aid you find the all-time fit for your office.

Printastic Video Tip: Nigh Pop Banner Sizes- 2×4, 3×6 And A Giant four×8

Q: What are the all-time criteria to follow when designing an exhibition banner?


A: Traditionally, it has been the practice of retailers and online spider web printers to permit the customer choose from a list of standard size banners for use in things like exhibitions and tradeshows. However, this arroyo might non work then well, particularly if you haven’t settled upon the venue or design. So, the best course of activity would probably be to become with the standard exhibition banner, then make the appropriate adjustments accordingly. The virtually popular size for exhibition banners is 33” 10 lxxx”, or you could go with the two’ X 5’ix”. Tabular array runners are also pop when yous have a table/berth setup.

Q: Which standard size vinyl banners piece of work best for hanging on mall walls?

window decal opaque new2

A: Anyone who has frequented a mall volition tell you that most of the banners found there are vertical. They are placed that way to beget greater readability. This holds whether you’re promoting a sale, listing services, or introducing a new production line with all of its perks. And then, making sure that information technology is visible to shoppers from their vantage point is paramount. So, nosotros recommend the 4ft X 6ft or 2ft X 6ft size.

Q: What most decorative banners; is in that location a standard size for them?

A: Yeah. Decorative banners that are hung, or inserted into walls should be proportionate to the size of the wall itself. This way they don’t expect as well overbearing. Also, decorative banners are unremarkably. Standard measurements for square banners are 8ft 10 8tf, 10ft 10 10ft, and 12ft Ten 12ft. Rectangular banner range betwixt 8ft X 6ft, 10ft X 8ft, and 12ft X 12ft.

Q: Is in that location a standard size for tournament vinyl banners?

Professional-Banners for outdoors

A: Actually, at that place are two. And then, whether you place them within or out, tournament vinyl banners await skilful in either their 6ft X 8ft or 3ft X 8ft sizes. The deviation between tournament banners and other banners, however, is that tournament banners focus more on text content like time and place of the event. The two sizes should be sufficient for relaying the requisite data to the desired audience.

Q: What would be the ideal banner size for an ordinary occasion?

A: That would depend on the occasion, size of the venue, and the number of people you lot await to attend. The size recommendation for things like weddings, babe showers, family unit reunions, birthdays, Christenings, etc., range from 3ft X 6ft to 4ft X 8ft. These sizes would be platonic for hanging on the venue wall, or the front end of the celebrant’s table.

Q: What about larger events, like concerts?

A: Naturally, large events similar concerts would require a larger banner so that it can be seen past those in the back. The standard measurement for a backdrop or band scrim is 6ft Ten 6ft. Outdoor events and large clubs may require an even larger imprint. 8ft 10 10ft for phase backdrops at large clubs, and 10ft X 12ft or 12ft X 15ft for outdoor events. Nonetheless, some events are so huge they may require even larger banners, some in the range of 15ft x20ft, and 20ft 10 25ft. These sizes are visible even if the event is held in a stadium. So, the larger the event, the larger the imprint.

Q: When it comes to promoting my products, what criteria should I follow when it comes to imprint sizes?

trade show booth design

A: This depends largely on where you want to promote your products. For example, if y’all intend to promote your products in a mall, then yous should follow the size recommendations for that area. Wall banners that promote restaurants usually fall in the range of 8ft 10 2ft or 10ft Ten 2ft for horizontals. For vertical vinyl wall banners, the standard measurements are 2ft X 8ft and 3ft X 10ft. These sizes are based on how well they showcase nutrient proportionality, as well every bit pricing.

Q: Would a large vinyl banner exist appropriate for a store opening?

temporary outdoor banner for restaurant inspiration

A: Definitely. The imprint size at a one thousand opening could very well set the tone for success. The larger the banner, the bigger the impression information technology will brand on your customers. The top three sizes rated well-nigh effective for chiliad openings are the Medium Rectangle (300cm X 250cm), leaderboard (728cm X 90cm), and the Wide Skyscraper (160cm X 500cm). Not merely are these sizes ideal for one thousand openings, only they as well work well for churches, non-turn a profit organizations, schools, and businesses. Only hang it in front of your store, or near your targeted audience.

Q: Is there a standard vinyl banner size for grand Coming Soon events?

A: Certain. Coming Before long banners are designed to hustle droves of customers to your shop on grand opening 24-hour interval. You lot tin apply the same criteria for regular store openings, but if your budget is a fiddling tight and y’all’re forced to become minor there are other options available that are sufficient for laying the groundwork for an awesome grand opening. For example, you might choose to go with the Small-scale Skyscraper at 120cm X 240cm, or the Fatty Skyscraper at 240cm 10 400cm vinyl banner. There is absolutely cypher incorrect with downsizing a fiddling as long equally the height and width meet the demand.

Q: What is the platonic size for a small auction banner?

A: If yous’re planing using a “50% off” or a big “Sale” sign equally a imprint you might want to go with the 12” 10 12” dimensions. This is the most popular size for single-word signs or banners. Preferably, this type of sign is hung inside the store to take hold of the eye of active shoppers. If yous prefer a rectangle instead, so you tin modify the dimensions to something like a 12” X 14”.

Q: What options do I accept should I determine to customize a imprint to fit my size preferences?

tradeshow table runner example

A: There are several you lot’ll demand to bear in mind when it comes to customizing a vinyl banner, like wall dimensions, text size, and designs. Your goal should exist to strike the perfect balance between aesthetics and functionality. So brand sure the wall dimensions where the banner is to exist displayed are appropriate for the banner size you intend to purchase. For example, if you’re considering a rectangular banner, make sure that there is sufficient space for it to be displayed appropriately. For example, in a 10 sq ft booth, a 10ft horizontal banner would overpower such a tight space, leaving hardly any room for other marketing tools. On the other hand, a smaller, 4ft X 4ft, or 8ft X 4ft would strike the correct balance and would avert being overbearing.

Q: How tin can I exist sure that I’yard choosing the right size for my customized imprint?

A: Understandably, there are no set criteria for customized vinyl banners. What usually happens is, you give the designer a certain size and he starts laying out the design. Size has a major begetting on presentation, then information technology would be unwise to only ask for a certain size only because you similar it. Choose too large a size and your blueprint could announced stretched and distorted. And the text is another affair; make information technology too large or also small and its attractiveness could exist ruined. So, if information technology fits well in its intended space, and the design hasn’t been compromised in any fashion, and no is the image distorted, then you’ll know you accept washed a skilful job with the customization. Equally of import is the text. Information technology should be placed in a manner that leaves ample room for the grommet and webbing.

Q: Can you give me a few pointers on designing my outdoor vinyl banner?

A: When information technology comes to designing your outdoor vinyl banner y’all should aim for something vibrant and appealing. Think brilliant colors and sophisticated designs. Endeavour adjusting the hue and saturation then that your imprint remains visible in the brightest sunlight. Add contrasting colors when you want to highlight important things similar phone numbers, email addresses, and websites. The human eye is drawn to details that are highlighted like this and engrains them in your retentiveness. If you need more than help with design concepts, BannerBuzz and BestOfSigns have a talented group of pattern specialists to design the right banner for you lot.

Q: How exercise I go about designing my indoor vinyl banner?

A: In contrast to outdoor banners, indoor banners benefit less from bright colors. But, during the pattern phase, extreme care should be taken when incorporating the effects room lighting will have on how well the colors alloy. More than often than non, a traditional design employing a combination of block text in black lettering on white groundwork rates 78% more appealing than indoor designs employing the more brilliant colors. Naturally, you lot’ll desire your indoor imprint to display more detailed information than their outdoor counterpart. People browsing around on the inside of a store are more apt to stop and read the fine print than some walking or riding by. Make sure that the about of import information is placed in the middle, as the human eye has been trained to focus on the center of an object first. Again, if you’re serious about getting the near functional and the nigh heart-catching outdoor or indoor vinyl banner designs for your business or event, then bank check out BannerBuzz, or BestOfSigns. You won’t regret it!

Q: How big should the lettering exist?

According to Sign11.com, “every 1 inch of letter acme provides 10 feet of readability with the best bear upon”:

Letter Height (inches) Best Readable Distance (ft) Max. Readable Distance (ft)
three 30 100
four forty 150
half dozen 60 200
8 eighty 350
9 90 400
10 100 450
12 120 525
xv 150 630
eighteen 180 750
24 240 1000
xxx 300 1250
36 360 1500
42 420 1750
48 480 2000
lx 600 2500


  1. Signazon.com
  2. AmericanSpeedy.com
  3. Sign11.com

Source: https://banneradviser.com/banner-sizes/