Exercise you want to make some extra cash with your photography? Try learning how to sell photography prints online!
You can even sell other decorative items and canvases depicting your photography work. Here are some summit websites to consider, along with the strengths and weaknesses of each.
Fine Art America
Fine Art America is i of the biggest and most famous marketplaces to sell your prints online. They let you to create a contour.
You can likewise sell more than prints and canvases, including pillows and smartphone cases.
They set a base of operations price for each type of product, and you decide on the mark-upwardly for your commission.
The drawback to the site is that it is huge and at that place is a lot of competition.
There are more than 100,000 photographers selling through Fine Art America. Potential customers can browse through endless pictures.
This might make information technology seem less likely they’ll choose yours.
You might call back y’all’ll take more than chances to sell on a site dedicated to your own photography.
This isn’t truthful. Yous definitely can sell your work through Fine Art America. You just need the correct marketing tactics.
Fine Fine art America has algorithms that influence how images show upward in a search. Using keywords and also sharing through social media channels volition increase your reach.
When you lot do sell, it has an announcement page that you tin also share with followers.
The all-time marketing tip is that you demand to work to bring awareness to the products you’re offer. This ways using social media or your own website to direct people to your Fine Art America page.
A great feature they offer is a widget. This will allow you to generate a lawmaking and then customers can buy without leaving your site.
In that location are also many other sites like Fine Art America where you can sell your prints hassle-free:
- Great Big Canvas
- Prototype Kind
- Cafe Press
The quality of printing on these sites is loftier. Like Fine Fine art America, many of them accept been around for a long fourth dimension. And they have great reviews from buyers and artists akin.
Etsy has established itself as 1 of the prime venues for artists and crafters of every kind. They sell their work through their own online store. This is fastened to a comprehensive e-commerce platform and payment organisation.
The site has over thirty million buyers. It’southward a well-known market place for fine art, high-quality photo prints, and handcrafted goods. It’due south also a great search engine, which can attract potential sales and exposure.
Your other choice would exist setting upwards a website with a shopping cart and getting a merchant account. Keep in mind that this also charges processing fees. Compared to this, Etsy is an affordable culling.
It costs $0.20 per item to prepare on an Etsy storefront, plus a 3.five% transaction fee. If a seller uses Etsy’s “Direct Checkout” feature, the charge is 3% per transaction.
Yous are responsible for printing, packing, and aircraft your prints through this option. You can do this through dropshipping.
Dropshipping means the printers transport the prints direct to your client. They do so on your behalf.
This way, y’all do not have to receive the prints from the printer and then send them out yourself.
You lot tin enquire about this service with a local printer, or bank check out an online resource.
Finerworks and Printhouse are a couple of examples of sites that practise driblet shipping.
How to Sell Photography Prints Through Your Own Website
There are enough of platforms on which you lot can sell prints of your piece of work.
But there are too a lot of benefits to selling photo prints through your own website.
You tin set whatever price you choose and keep 100% of the profits.
You lot can set your own terms and conditions, and determine exactly how you want your images to testify upwardly. This ways y’all’re in complete command.
Potential buyers tend to take you more seriously when you have your ain website. And you can build and maintain key relationships with your customers when you have an e-mail list.
The downside is that you lot have to do your own marketing. But this tin be the case with other methods of selling your photography prints, anyhow. If you decide to get this route, here are some options.
Many photographers swear by cocky-hosted WordPress sites. This is because of the powerful SEO they tin provide. But they are not e’er easy to fix if you lot’re a computer novice.
With a plug-in like Envira, photographers can create unlimited galleries with CSS and a host of other options. This range from e-commerce, to image proofing, to social sharing.
It depends on the package you choose. It has a Woo Commerce improver so you tin easily sell your photos.
The great thing most this plug-in is that y’all don’t need any coding skills. You can create and customize beautiful image galleries. All without the extra cost of having to hire a developer.
Information technology also has been tested on sites with very high traffic. This is to ensure that it won’t accept performance issues. If you decide to use this plug-in on a WordPress site, you can remainder assured that information technology won’t slow information technology down.
Squarespace is 1 of the near popular website platforms out there. It boasts a modern pattern and an easy-to-utilize interface. And it’s compatible across all platforms and devices.
With vast audiences now browsing websites on their phones, this is crucial.
But the platform is not designed with the lensman in heed. Yous can’t specify multiple sizes for your prints. And you can’t add together photographs can’t in bulk. This can make dealing with large collections tedious.
Yous can sell both prints or downloadable files. Only it does not offer third-party lab integration.
You can brandish your store, take orders and bill customers. Merely the onus is on you to work with a lab to fulfill an order. This is the aforementioned were y’all to sell prints on Etsy.
Word is that Squarespace is looking to add this integration in the hereafter, just it’s not available yet.
Using Squarespace with another store function like Gumroad is also an option. Especially if you want complete command over the printing process and shipping process.
Photoshelter has over fourscore,000 lensman users. This is a platform designed specifically around photography.
This sets it apart from more general platforms like Squarespace.
Information technology offers customizable designs. They allow you to create stunning, professional-looking photography portfolio sites. Photoshelter also offers cloud storage, every bit well as client commitment and east-commerce tools.
These features brand it a one-cease-shop for photographers.
You can sell stock photography through Photoshelter. And you can also sell prints through their auto-fulfilment service.
They have partnered with four labs in the U.Due south. and ane in the U.K. for quick and like shooting fish in a barrel hands-free sales.
Y’all cull your lab and apply your prices to the images. Once an guild comes in, the lab will handle the remainder.
They too have a cocky-fulfilment option that gives yous a scrap more control. Yous can choose a local lab that you may prefer to work with or handle the printing and aircraft yourself.
Y’all can choose a participating lab in their Impress Vendor Network or add a lab of your choice.
When an order comes through, y’all tin can take the order sent direct to the customer with a unmarried click.
Photoshelter offers bulk pricing discounts through packages and a combination of both prints and downloads. Because this is your own website, you are responsible for all your sales and marketing.
Format (previously Visual Society) allows artists and photographers to sell prints from their websites. And keep 90% of the profits.
Like Photoshelter, it has many advantages over a more generic platform like Squarespace.
Like Squarespace, it is fully-hosted and easy to install and gear up up. There are eight templates to choose from, each designed with photographers in listen.
Unlike Squarespace, this platform allows yous to specify several print sizes. You can also add images in majority.
And there’s an selection to upload directly from Adobe Lightroom, which is a great bonus.
You can sell a membership plan to your visitors. This gives them password-protected, private galleries.
The impress vendors used by Format are the aforementioned as those used by industry leaders. They handle the printing and shipping for you.
Every time you make a sale on Format, you receive payment into your Stripe account immediately. You can sell in a variety of currencies, which yous can view on the FAQ section of their website.
Like other website builders, Zenfolio offers a variety of well-designed templates. There is no limit to the numbers of images you can upload. And you can create several photo galleries to share with clients.
Information technology integrates with Google Analytics for actionable data. And it fifty-fifty comes with built-in back up for blogging.
Like Photoshelter and Format, it allows y’all to integrate with custom impress labs. This way, buyers can purchase prints or downloadable files.
Y’all tin can also add customized offers such every bit photo books and jotter, and home decor items.
Zenfolio allows you to have credit cards or PayPal for payment. It even helps y’all runway your sales and profits and deposits your earnings into your bank account.
Smug Mug offers a wide range of e-commerce options. You lot tin can sell prints, gifts and digital downloads. They have a fully-hosted shopping cart and checkout.
Y’all can customize price lists for your clients. And you lot can allow them select their favourite images and bulk download.
When selling photograph prints through Smug Mug, you keep 85% of the profits.
In that location is a plug-in available to utilise Lightroom with Smug Mug. You can also upload images from your smartphone or tablet via the official Smug Mug app.
There are those that say that Smug Mug is not as intuitive as some website builders. The templates are bonny but not very flexible.
In that location are blocks for video, social feeds, text and other features to make it more customizable.
My best advice for selling your photography prints online? Or to grow your photography business? Diversify! This applies whether you’re selling photography prints or stock.
Don’t rely on photography sites with one method or platform if y’all want to increment your visibility. Exercise yous want to be a professional photographer or to make decent money through your photography? Learn how to sell photography prints through a variety of platforms.
Cheque out our contempo article on creating diptych photography or using focus stacking for more inspiration!
For more photography business organisation advice, don’t miss out on our eBook – Profit from Portraits!
Posted by: Fusiontr.com